The wealth of cultural excellences, but also of small treasures, within the Parma, Reggio and Piacenza areas is enhanced with a sustainable and slow tourism offer that allows one to grasp its beauties and uniqueness even during the journey from one place to another.

The time of the slow trip is not lost time, it is time that acquires a value, a dimension of its own in the discovery of the landscape, in the encounter with people, in dialogue with the traveling companion: "the journey beats time" and "the true journey of discovery does not consist in seeking new lands, but in seeing with new eyes "(M. Proust).

The routes are integrated with European, National and Regional cycle routes, such as Eurovelo 5 (Francigena), Eurovelo 7 (Ciclopista del Sole), Eurovelo 8 (CicloPo) and BicItalia 16 (Verona-Sarzana).